InfoCision works with businesses and organizations in various markets, providing mail and print solutions to help you reach customers and donors more effectively. Here are some services we offer to streamline your direct marketing efforts and maximize your return on investment:
Applying our direct marketing expertise, InfoCision can maximize the potential of your direct mail campaign. Our Direct Mail division will work with you every step of the way – from creative development and list management to testing and performance analysis. We will help you to get the right message to the right people in the most effective way possible. We can even personalize your direct mail campaign with variable data printing, allowing you to tailor each piece in a single print run to individual recipients.
A key component of a successful direct mail campaign is delivering your message to the right audience. Using demographics and psychographic data, InfoCision’s Business Intelligence Group will help you target businesses and individuals most likely to respond. With a vast and comprehensive database of over 220 million records, our Business Intelligence Group can create segmentation strategies, predictive models, mailing lists, and more.
Copywriting and Design
InfoCision’s award-winning Creative Services team will bring your message to life with direct mail materials that integrate eye-catching design and strong, compelling copy. These high-quality, innovative communications compliment your brand and drive results. From proofing and logo design to concept development and execution, no task is too small or large for this team of talented professionals.
InfoCision’s production capacity at our Print and Fulfillment Center is unsurpassed in the industry. With digital presses and complete finishing and mail-processing capabilities, we will print, finish and mail your projects in-house with speed and accuracy. Our digital printers offer high-quality printing, maximum customization and package-variation options, and our Fulfillment Center will maintain your mailings, shipping instantly on demand.
At InfoCision, we use quantifiable data - not speculation - to determine the most effective way to reach your audience. Using our extensive experience in results-driven, in-depth analysis and testing, we continually track results and look for ways to improve response. This can include spilt testing, panel testing, or testing the effectiveness of different messages, appeals and aesthetics on a preliminary sample prior to mass mailing. Your ROI is our bottom line, and we never stop working to enhance your results.
InfoCision will store and ship your premiums – from CDs and books to mailing labels and merchandise. We provide fulfillment, procurement, warehousing and distribution to reduce your costs and increase your convenience. Our Fulfillment Center has the capacity to warehouse large quantities, and we will distribute them on demand. We will also monitor your inventory and ensure your items ship quickly and securely.