ITEXPO 2014 B2B Video
February 11, 2014
Rich Tehrani, TMC CEO and conference chairman, recently interviewed InfoCision Chief of Staff Steve Brubaker at the ITEXPO 2014 in Miami, FL to discuss InfoCision’s core competencies and expansion of the company’s B2B programs, featuring the Business Account Manager (BAM) model.
For decades InfoCision has successfully utilized marketing analytics and intelligence to provide the best call experience and results on B2C calls. Now InfoCision is applying that expertise in a similar, yet expanded way with B2B calls. Recognizing that both a proven model and a productive process management solution are key success drivers in a challenging business economy, InfoCision maximizes technology to reach more decision makers and achieve higher B2B program results and long term relationships.
A longtime InfoCision partner, TMC is a global, integrated media company that supports clients' goals by building communities in print, online, and face to face. TMC publishes multiple magazines including Cloud Computing, M2M Evolution, Customer, and Internet Telephony. TMC also produces a variety of trade events, including ITEXPO, the world's leading B2B communications event.
Our clients are the household names most consumers know and depend
on. As a leading provider of contact center solutions, we serve many
verticals from technology to health care to financial services to
pharmaceutical and telecommunications, as well as providing inbound and
outbound marketing for nonprofit, religious and political organizations.
No matter what market, we help establish brand, build customers, create
marketing strategies and integrate teleservices into the marketing mix.
Our customized core solutions can be deployed individually or combined
to create a multichannel strategy that includes inbound and outbound
teleservices, direct mail, fulfillment, email, Ecommerce, and business
intelligence to name a few. Founded in 1982, InfoCision employs more
than 3,500 in 30 call centers throughout Ohio, Pennsylvania, and West