1. Will telephone marketing interfere with my direct mail results?
2. We don’t currently have room in the budget for a telemarketing appeal.
3. How do I know my organization is safe from regulatory fines?
4. My donors are different than those of other organizations – how do I know that the phone will work?
5. I’m looking for a long-term teleservices partner, and so many companies have a high rate of agent turnover. What is InfoCision’s average agent tenure?
More FAQs...
1. Will telephone marketing interfere with my direct mail results?
Absolutely not. InfoCision has proven time and again that a follow-up call to a direct mail campaign almost always yields better results. A direct mail piece alone is a one-sided conversation. Virtually no interaction takes place before a customer decides to respond. Phone calls reinforce your message with live Communicators who can respond to objections, answer questions and verbally persuade the thousands of fence sitters who would not have responded without the additional contact. This makes the follow-up call a valuable compliment to a direct mail campaign.
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2. We don’t currently have room in the budget for a telemarketing appeal.
We’ve worked with nonprofits for 25 years and we understand tight budgets, which is why we employ proven methods for raising funds. InfoCision will deliver an unmatched ROI that allows your telemarketing appeal to pay for itself and bring in additional income for the organization. Take our split-test challenge (link to 3.9) for a no-risk opportunity to see why other nonprofits have come to InfoCision to increase their bottom line.
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3. How do I know my organization is safe from regulatory fines?
InfoCision realizes that your organization’s mission does not revolve around telemarketing laws. It’s not your responsibility to know if you’re compliant or not – that’s our job. Our dedicated regulatory compliance department takes every measure to ensure that every program we run adheres strictly to state and federal telemarketing laws.
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4. My donors are different than those of other organizations – how do I know that the phone will work?
Our experience has shown that all organizations' donors are responsive to the phone. The key is to treat the donors with respect, demonstrate sincere appreciation for their past gifts and listen to what they have to say. Your donors are committed to your cause and our Communicators are too. A call from InfoCision gives your donors a convenient opportunity to contribute while building relationships through personal contact.
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5. I’m looking for a long-term teleservices partner, and so many companies have a high rate of agent turnover. What is InfoCision’s average agent tenure?
The average tenure of our Communicators is 4.5 years. After hiring, all of our Communicators participate in a four-week training program. Our retention rate for Communicators who have completed training is 90 percent. Our turnover rate for trained Communicators is typically about one third of the national average for telemarketing companies.
InfoCision attributes its low attrition to our strict selection process, a tight management-to-Communicator ratio (1:8) and an extremely competitive compensation package.
If you are looking for a credible, stable and mature telefundraising partner, look no further than InfoCision.
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